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How TikTok's Reach Is Being Leveraged to Raise Funds for Animal Shelters

TikTok isn't just for remixing the best trending sounds. The social media platform is having a positive impact on animal shelters and helping pets find forever homes, according to Katie Grissum, the communications and design coordinator for the non-profit animal shelter charity KC Pet Project. Grissum joined Cheddar to break down just how TikTok is being used to raise money and draw more eyes to animals in need of adoption.

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